BMGT45310 International Business& Ec.Dev

Academic Year 2023/2024

This module is an online business simulation game designed to enhance participants' understanding of the complexities involved in global business operations within a dynamic and competitive environment. Through the game, participants will gain experience in identifying and analysing key economic growth indicators, as well as environmental and organizational variables that may impact international organizations.

It integrates a wide range of concepts from various international business management disciplines, including economic development, political and financial decision-making, production, logistics, research & innovation, and marketing. The objective of the game is for participant teams to effectively manage a global mobile telecommunications company, navigating through technological evolution and the fast-paced operating environment of the 21st century. Through this simulation, participants will develop and execute strategies for their simulated company, which operates in the USA, Asia, and Europe.

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Curricular information is subject to change

Learning Outcomes:

Upon successfully completing this course, students will be able to:

Gain a deeper understanding of the complexities involved in managing an international company from a strategic and general management perspective.
Develop the ability to identify and analyze key economic growth indicators and environmental and organizational variables that can impact an organization's performance within national and international markets, and how these variables may affect the organization.
Enhance their analytical decision-making skills by making decisions based on facts and understanding the financial implications of those decisions through the link between decisions and cash flows and overall performance.
Acquire practical experience in teamwork and problem-solving, and foster a competitive spirit in a dynamic business environment

Indicative Module Content:

Demand Structure
supply structure and production decisions
research and development
economic growth indicators and CSR
Prices, and Promotions
Logistics - Delivery Priorities
Tax and Financing

Student Effort Type Hours
Autonomous Student Learning


Online Learning




Requirements, Exclusions and Recommendations

Not applicable to this module.

Module Requisites and Incompatibles
Not applicable to this module.
Assessment Strategy  
Description Timing Open Book Exam Component Scale Must Pass Component % of Final Grade
Group Project: simulation game results Coursework (End of Trimester) n/a Graded No


Assignment: Assignments Unspecified n/a Graded No


Carry forward of passed components
Not yet recorded
Resit In Terminal Exam
Autumn No
Feedback Strategy/Strategies

• Group/class feedback, post-assessment

How will my Feedback be Delivered?

Not yet recorded.

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