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SBUS41020

Academic Year 2023/2024

Business Model Innovation (SBUS41020)

Subject:
Business
College:
Business
School:
Business
Level:
4 (Masters)
Credits:
5
Module Coordinator:
Professor Patrick Gibbons
Trimester:
Autumn&Spring&Summer(separate)
Mode of Delivery:
On Campus
Internship Module:
No
How will I be graded?
Letter grades

Curricular information is subject to change.

To learn how to systematically understand, design, and implement a game–changing business model––or analyse and renovate an old one. Along the way, you′ll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition.

About this Module

Learning Outcomes:

This module will help students understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. Learning the simple but comprehensive process of designing and testing value propositions, taking the guesswork out of creating products and services that perfectly match customers’ needs and desires.

Student Effort Hours:
Student Effort Type Hours
Specified Learning Activities

60
Autonomous Student Learning

40
Lectures

16
Total

116

Approaches to Teaching and Learning:
The module has a detailed study guide. Students are required to complete the module pre-reading or pre-work prior to attending the seminar sessions. The sessions themselves will be a combination of lectures, group discussion, in-class presentations, case study discussions and classroom exercises. A heavy emphasis in the seminars is on teasing out the implications of theory for practical application in a workplace context.

Requirements, Exclusions and Recommendations

Not applicable to this module.


Module Requisites and Incompatibles
Not applicable to this module.
 

Assessment Strategy
Description Timing Open Book Exam Component Scale Must Pass Component % of Final Grade In Module Component Repeat Offered
Assignment: Post Module Assignment - BMC Coursework (End of Trimester) n/a Graded No
20
 No
Assignment: Post Module Assignment - Reflection Coursework (End of Trimester) n/a Graded No
50
 No
Continuous Assessment: In-Class Participation Varies over the Trimester n/a Graded No
30
 No

Carry forward of passed components
Yes
 

Remediation Type Remediation Timing
In-Module Resit Prior to relevant Programme Exam Board
Please see Student Jargon Buster for more information about remediation types and timing. 

Feedback Strategy/Strategies

• Feedback individually to students, post-assessment

How will my Feedback be Delivered?

Feedback will be provided within 20 days of the assignment deadline

Name Role
Mr Raomal Perera Tutor
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