PHPS40680 Nutrition & Communication - Food Science

Academic Year 2021/2022

This module will give you a basic understanding of the theory and practice that is essential to the effective communication of nutrition and health messages. The module will initially consider the concept of health and health behaviour to provide a framework for effective communication strategies. Key components of planning, designing, and evaluating nutrition communication strategies will be explored. Contextual approaches will be examined in addition to designing and employing media channels and resources that are appropriate for the target population. This module will include informative lecture sessions from external lecturers with experience in relevant areas of communication.

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Curricular information is subject to change

Learning Outcomes:

At the end of this module, students should be able to:
Understand the role of communication for improving health and nutrition.
Identify appropriate target audiences for communication.
Identify what research evidence is necessary to develop a communication strategy.
Demonstrate the ability to apply theories of health behaviour to understand and develop communication strategies.
Demonstrate the abilty to apply communication theory to develop communication strategies.
Justify the application of appropriate resources and media channels.

Student Effort Hours: 
Student Effort Type Hours
Lectures

20

Small Group

4

Autonomous Student Learning

90

Total

114

Approaches to Teaching and Learning:
In-class group activities.
Presentations
Lectures 
Requirements, Exclusions and Recommendations
Learning Requirements:

Human Nutrition 2 -Food Science (HNUT20010)

Learning Exclusions:

Nutrition and communication (HNUT 40180)


Module Requisites and Incompatibles
Incompatibles:
HNUT40180 - Nutrition and Communication

Equivalents:
Nutrition and Communication (FDSC40180), Nutrition & Communication - FS (HNUT40030)


 
Assessment Strategy  
Description Timing Open Book Exam Component Scale Must Pass Component % of Final Grade
Assignment: < Description > Coursework (End of Trimester) n/a Graded No

60

Group Project: < Description > Week 6 n/a Graded No

40


Carry forward of passed components
Yes
 
Resit In Terminal Exam
Summer No
Please see Student Jargon Buster for more information about remediation types and timing. 
Feedback Strategy/Strategies

• Group/class feedback, post-assessment
• Online automated feedback
• Peer review activities

How will my Feedback be Delivered?

Feedback given on group assignments following presentations/submission. Individual grades and group feedback will be provided following final assignment. Individual feedback available on request. All grading and feedback will be provided through the VLE.