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Curricular information is subject to change
At the end of this module, students should be able to:
Understand the role of communication for improving health and nutrition.
Identify appropriate target audiences for communication.
Identify research evidence necessary for developing a communication strategy.
Apply theories of health behaviour to understand and develop communication strategies.
Apply communication theory to develop communication strategies.
Justify the application of appropriate resources and media channels.
Student Effort Type | Hours |
---|---|
Lectures | 20 |
Small Group | 4 |
Autonomous Student Learning | 90 |
Total | 114 |
Not applicable to this module.
Description | Timing | Component Scale | % of Final Grade | ||
---|---|---|---|---|---|
Assignment: Students will provide a written report which outlines what and how they are going to communicate with their selected audience. | Week 12 | n/a | Standard conversion grade scale 40% | No | 60 |
Group Project: Students will work together to consider appropriate groups of people to target as part of a communications strategy. The students will present their findings in the form of a short video presentation. | Week 6 | n/a | Standard conversion grade scale 40% | No | 40 |
Resit In | Terminal Exam |
---|---|
Summer | No |
• Group/class feedback, post-assessment
• Online automated feedback
• Peer review activities
Feedback given on group assignments following presentations/submission. Individual grades and group feedback will be provided following final assignment. Individual feedback available on request. All grading and feedback will be provided through the VLE.
Name | Role |
---|---|
Professor Clare Corish | Lecturer / Co-Lecturer |