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MKT46350

Academic Year 2025/2026

Influence and Persuasion in the Digital Age (MKT46350)

Subject:
Marketing
College:
Business
School:
Business
Level:
4 (Masters)
Credits:
7.5
Module Coordinator:
Dr Michael Geers
Trimester:
Summer
Mode of Delivery:
Not yet recorded
Internship Module:
No
How will I be graded?
Letter grades

Curricular information is subject to change.

About this Module

Not recorded

Student Effort Hours:
Student Effort Type Hours
Lectures

0
Total

0

Approaches to Teaching and Learning:
Not yet recorded

Requirements, Exclusions and Recommendations

Not applicable to this module.


Module Requisites and Incompatibles
Not applicable to this module.
 

Assessment Strategy
Description Timing Component Scale Must Pass Component % of Final Grade In Module Component Repeat Offered

Not yet recorded.

Carry forward of passed components
Not yet recorded
 

Not yet recorded
Please see Student Jargon Buster for more information about remediation types and timing. 

Not yet recorded

Timetabling information is displayed only for guidance purposes, relates to the current Academic Year only and is subject to change.
Summer Lecture Offering 51 Week(s) - 43, 44, 45 Mon 14:00 - 16:50
Summer Lecture Offering 51 Week(s) - 43, 44 Thurs 14:00 - 16:50
Summer Lecture Offering 51 Week(s) - 43, 44, 45 Tues 14:00 - 16:50
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