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Curricular information is subject to change
After completing this module students will be able to
1. Understand the issues involved in developing a competitive strategy in the global food business
2. Design and evaluate a firm’s market position
3. Review and critique a food firms competitive strategy and evaluate its ability to provide a sustainable advantage
4. Translate competitive strategy into a well articulated and presented business plan
Student Effort Type | Hours |
---|---|
Lectures | 36 |
Small Group | 25 |
Conversation Class | 124 |
Online Learning | 25 |
Total | 210 |
Not applicable to this module.
Description | Timing | Component Scale | % of Final Grade | ||
---|---|---|---|---|---|
Continuous Assessment: Class participation | Unspecified | n/a | Graded | No | 20 |
Assignment: Case memos | Unspecified | n/a | Graded | No | 40 |
Assignment: Module assignment | Unspecified | n/a | Graded | No | 40 |
Not yet recorded |