MIS2002H Digital Business

Academic Year 2023/2024

The objective of this module is to create an awareness of current and emerging Digital Business technologies and applications helping organisations to gain and sustain competitive advantage in the global marketplace. This module demonstrates the process of identifying and implementing sustainable and innovative Digital Business projects supporting the organisation’s overall strategy. Module participants will also investigate implications of Digital Business on different industry sectors. Main content areas covered are

• Digital Business in Today’s Organisation
• Digital Business and Competitive Advantage
• Digital Business Planning, Development and Project Management
• Digital Business-related Ethical, Social and Legal Issues
• Emerging Digital Business Trends

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Curricular information is subject to change

Learning Outcomes:

On successful completion of this module, students should be able to

a) Evaluate and discuss current and emerging Digital Business technologies and applications.

b) Identify Digital Business initiatives helping organizations to gain and sustain competitive advantage in the global marketplace. This includes new forms of communication, collaboration, and partnering, including providing stronger relationships with customers and suppliers.

c) Discuss legal, social, and ethical concerns that Digital Business raise in society and propose solutions to mitigate risks arising from the use of Digital Business.

d) Draft a Digital Business strategy for an organisation.

Student Effort Hours: 
Student Effort Type Hours
Lectures

20
Specified Learning Activities

85
Autonomous Student Learning

125
Total

230
Approaches to Teaching and Learning:
Students will attend classes for this module and have the opportunity to engage in active learning during these sessions. There will be in-class discussion and group work to analyse module concepts. Where appropriate, the module will incorporate case based learning. 
Requirements, Exclusions and Recommendations

Not applicable to this module.


Module Requisites and Incompatibles
Not applicable to this module.
 
Assessment Strategy  
Description Timing Open Book Exam Component Scale Must Pass Component % of Final Grade
Continuous Assessment: Continuous Assessment Varies over the Trimester n/a Graded No

40
Examination: End of Module exam 2 hour End of Trimester Exam No Graded No

60

Carry forward of passed components
No
 
Resit In Terminal Exam
Spring Yes - 2 Hour
Please see Student Jargon Buster for more information about remediation types and timing. 
Feedback Strategy/Strategies

• Group/class feedback, post-assessment

How will my Feedback be Delivered?

General feedback is provided to students on all their submitted assessment components.

Name Role
Dr Christina Burke Tutor
Eugene Chan Tutor
Wincey Cheung Tutor
Mrs Edna Eugenia Da Silva Tutor
Mr Brian Dempsey Tutor
Sharon Fung Tutor
Miss Clare Griffin Tutor
Andy Luk Tutor
Junee Pan Tutor
Timetabling information is displayed only for guidance purposes, relates to the current Academic Year only and is subject to change.
 

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