Learning Outcomes:
On completion of this module students will be able to:
1. Synthesise operations strategy theories and frameworks, with particular emphasis on identifying how operations can be a source of competitive advantage for the firm.
2. Critique the alignment of a firm's operations strategy with its overall competitive strategy.
3. Construct a case study based on an engineering firm which can be used to demonstrate the importance of alignment between operations and competitive strategy.
4. Apply both oral and written communication through continuous in-class discussions and written reports.
5. Assess published academic and practitioner research related to operations strategy to support in-class discussions and written reports.
Indicative Module Content:
Operations Strategy - Concepts & Competencies
Operations Strategy – Linking Competitive Priorities
Operations Strategy – Linking Competitive Priorities
Supply Chain Coordination
Developing Service Operations Processes & Capabilities
Competing on Service Process Design
Competing on Quality
Supply Chain Design - Strategic Outsourcing
Integrated Supply Chain Strategy – People, Planet, Profit