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MDSA40310

Academic Year 2026/2027

Entrepreneurship in Prec. Med (MDSA40310)

Subject:
Medicine Systems One
College:
Health & Agricultural Sciences
School:
Medicine
Level:
4 (Masters)
Credits:
5
Module Coordinator:
Professor Brendan Loftus
Trimester:
Spring
Mode of Delivery:
Blended
Internship Module:
No
How will I be graded?
Letter grades

Curricular information is subject to change.

The aim of this module is to provide students with an introduction to the considerations around commercial development of precision medicine products and services. The module will help students understand the concepts, frameworks and techniques involved in bringing scientific discoveries to the market. The module will outline the regulatory environment for precision medicine products and how regulatory assessments of products are undertaken. The module will explore the potential for innovation arising from scientific discoveries using basic business concepts, identify examples of value creation in precision medicine and explain how to capture and create value. The module will illustrate the steps involved in the development of a business plan and the students will write and present a business plan based on a precision medicine product or service. The course material will be supported using case studies from researchers within the precision medicine space that have founded UCD spinout companies to commercialise their research.

About this Module

Learning Outcomes:

1. Understand and interpret the regulatory environment around biomarker-based technologies
2. Explain how value is created and captured during the commercialisation process
3. Describe the process of identification and capture of IP
4. Apply the basics of product positioning and understanding of the competitor environment
5. Execute the basic steps required for the development of a business plan
6. Write and present a business plan

The United Nations identified seventeen Sustainable Development Goals (SDGs) as core to the 2030 Agenda for Sustainable Development, and UCD contributes in general to SDG 4 Quality Education. Further SDGs explored within this module if relevant are listed below. A scale of 1 - 5 indicates the extent to which the SDG is covered.


 

Student Effort Hours:
Student Effort Type Hours
Lectures

14
Specified Learning Activities

14
Autonomous Student Learning

75
Total

103

Approaches to Teaching and Learning:
Lectures
Online resources
Groupwork
Tutorials

Requirements, Exclusions and Recommendations

Not applicable to this module.


Module Requisites and Incompatibles
Not applicable to this module.
 

Assessment Strategy
Description Timing Component Scale Must Pass Component % of Final Grade Component repeat (in-module) Offered
Group Work Assignment: Development of a business idea in the area of AI and healthcare using UCD NOVA's Commercialization canvas and presentation of the idea to peers Week 2, Week 3, Week 4, Week 5, Week 6, Week 7, Week 8, Week 9, Week 10, Week 11, Week 12, Week 14, Week 15 Standard conversion grade scale 40% Yes
50
 Yes
Reflective Assignment: Reflective portfolio; The creation and development of a portfolio to track your learning throughout the module; Week 1, Week 2, Week 3, Week 4, Week 5, Week 6, Week 7, Week 8, Week 9, Week 10, Week 11, Week 12, Week 14, Week 15 Standard conversion grade scale 40% Yes
50
 Yes

As part of UCD's student support, under the Additional Consideration policy, extensions may be available for the following assessments in the module: Assignment (including essay/poster), Portfolio, Reflective Assignment, Report(s), and Individual Project.


Carry forward of passed components
Yes
 

Resit In Terminal Exam
Summer Yes - 1 Hour
Please see Student Jargon Buster for more information about remediation types and timing. 

Feedback Strategy/Strategies

• Feedback individually to students, on an activity or draft prior to summative assessment
• Group/class feedback, post-assessment
• Peer review activities

How will my Feedback be Delivered?

Not yet recorded.

Name Role
Dr Eoin Brennan Lecturer / Co-Lecturer
Dr Craig Slattery Lecturer / Co-Lecturer

Timetabling information is displayed only for guidance purposes, relates to the current Academic Year only and is subject to change.
Spring Lecture Offering 1 Week(s) - 18, 19, 21, 23, 30, 31, 32, 33 Tues 13:00 - 14:50
Spring Lecture Offering 1 Week(s) - 20, 22 Tues 13:00 - 14:50
Spring Lecture Offering 1 Week(s) - 24, 25, 26 Tues 13:00 - 14:50
Spring Lecture Offering 1 Week(s) - 29 Tues 13:00 - 14:50
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