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Curricular information is subject to change
-To extend students’ conceptual understanding around digital media communications.
-To provide an in-depth approach to analyzing digitally mediated communication contents and practices.
-To equip students with conceptual and methodological tools to carry out primary research on social media discourses around various aspects of personal and collective identity.
-To introduce students to the mechanics and processes of self-branding and mediated selves that have manifested in the digital age.
Crafting Identities Online
Technological Determinism and Digital Selves
The Cyborg Manifesto and Self-Curation
Selfies, Sexting and Social Media
The Goldilocks Effect and Identity Management
Dating, Networked Intimacy and Hook-Up Cultures: Agency and Disciplinarity
The Digital Self and Political Participation
Hashtag Activism and Social Media Activism
Feminist and Queer Self-Curation on Digital Media.
Digital Self-Portraits and Online Brand Management
The Political Economy of the Online “Influencer”
One-to-one essay consultations
|Student Effort Type||Hours|
|Specified Learning Activities||
|Autonomous Student Learning||
Not applicable to this module.
|Description||Timing||Component Scale||% of Final Grade|
|Essay: 2000-2500 word essay based on the concepts, issues and theoretical frameworks covered over the course of the module.||Coursework (End of Trimester)||n/a||Graded||No||
|Journal: A reading journal that includes short responses to six key readings over the from the first half of the course.||Unspecified||n/a||Graded||No||
|Resit In||Terminal Exam|
• Feedback individually to students, post-assessment
Not yet recorded.