Learning Outcomes:
Learning Goals By the end of this course, you should be able to:
•Explain the industrial/commercial format of US television and contrast with the UK public service model
•Explain the mixed public service and industrial format of Irish television and discuss how it came to be that way
•Explain the history of the major US networks as well as their UK and Irish equivalents and the significance of the network structure through various periods of television history
•Assess the impact of changing technologies on the form, industrial operations, and viewer experience of TV
•Appreciate how TV is influenced by and influences social and cultural trends
•Recognize different programming strategies and their implications