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Curricular information is subject to change
On successful completion of this module a learner will be able to:
>Interpret the role and functions of Business Plan in the context of a new venture start-up or within an existing business
>Evaluate of the commercial viability of a business opportunity
>Identify the sources of funding to develop the business opportunity
>Construct a business model to exploit the business opportunity
>Formulate and present a complete Business Plan
Introduction and Overview of Business Plans, Refining and Presenting the Venture Idea, Disruptive Innovation, Marketing and Sales, Business Models, Regulation, Financing Sources, Financial Projections, The Founders Journey, Legal issues, Organizational and people Issues, Pitfalls and Plan Execution
Student Effort Type | Hours |
---|---|
Lectures | 24 |
Seminar (or Webinar) | 12 |
Autonomous Student Learning | 89 |
Total | 125 |
Not applicable to this module.
Description | Timing | Component Scale | % of Final Grade | ||
---|---|---|---|---|---|
Group Project: written business plan by small group |
Week 11 | n/a | Graded | No | 50 |
Presentation: Business plan pitch session (intermediates and final) | Varies over the Trimester | n/a | Graded | No | 15 |
Assignment: Critical evaluation of a article or business plan provided to student at the end of week 1 |
Varies over the Trimester | n/a | Graded | No | 5 |
Journal: Journal entries over course of trimester | Varies over the Trimester | n/a | Graded | No | 30 |
Resit In | Terminal Exam |
---|---|
Summer | No |
• Feedback individually to students, post-assessment
• Group/class feedback, post-assessment
In the case of the group project, feedback will be given to groups following intermediate assessments at approx week 6 and week 9
Name | Role |
---|---|
Professor Eoin Casey | Lecturer / Co-Lecturer |
Dr Eoin Syron | Lecturer / Co-Lecturer |
Lecture | Offering 1 | Week(s) - 20, 21, 22, 23, 24, 25, 26, 30, 31, 32, 33 | Fri 09:00 - 09:50 |
Lecture | Offering 1 | Week(s) - 20, 21, 22, 23, 24, 25, 26, 30, 31, 32, 33 | Fri 11:00 - 12:50 |