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Curricular information is subject to change
On completion of this module, students should be able to:
(1) Demonstrate an analytical ability to explore the interaction of entrepreneurship with the economy and society.
(2) Understand the cognitive characteristics associated with creativity and the entrepreneurial mindset.
(4) Demonstrate independent thinking and critical reasoning skills in assessing the attractiveness, feasibility and viability of new venture ideas.
(5) Utilise and apply knowledge of tools and methods used by investors to make investment decisions about new ventures.
(6) Critically analyse the stages involved in discovering, evaluating and scaling opportunities in the context of the venture lifecycle process.
(7) Communicate, in a professional and informed manner, an elevator pitch of a venture idea.
Process of Entrepreneurship
Types of Entrepreneurial Ventures and Entrepreneurs
Sources of Opportunity Emergence
Entrepreneurial Mindset
Creativity and Opportunity Discovery
Opportunity Evaluation
Customer Analysis
Value Proposition
Customer Acquisition
Business Model
Commercialisation Plan
Design Thinking and Product Development
Intellectual Property
Venture Finance
Growth Processes and Junctures
Managerial Capacity and Team Development
Student Effort Type | Hours |
---|---|
Lectures | 24 |
Practical | 4 |
Specified Learning Activities | 20 |
Autonomous Student Learning | 70 |
Total | 118 |
Not applicable to this module.
Description | Timing | Component Scale | % of Final Grade | ||
---|---|---|---|---|---|
Examination: Examination Assessment | 2 hour End of Trimester Exam | No | Graded | No | 70 |
Group Project: Opportunity Evaluation Assessment Project | Throughout the Trimester | n/a | Graded | No | 30 |
Resit In | Terminal Exam |
---|---|
Autumn | No |
• Group/class feedback, post-assessment
Students will receive in class feedback on the Opportunity Evaluation Project.
Name | Role |
---|---|
Dr Luca Pistilli | Lecturer / Co-Lecturer |
Dr Giuliano Sansone | Lecturer / Co-Lecturer |