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BMGT30090

Academic Year 2024/2025

Entrepreneurship in Action (BMGT30090)

Subject:
Business Management
College:
Business
School:
Business
Level:
3 (Degree)
Credits:
5
Module Coordinator:
Dr Orla Byrne
Trimester:
Spring
Mode of Delivery:
On Campus
Internship Module:
No
How will I be graded?
Letter grades

Curricular information is subject to change.

This module adopts principles of The Lean Startup and uses tools such as the Business Model Canvas to develop innovative and scalable business ideas.

In this module, students will actively explore the process of new venture creation and experience many of the issues involved in starting a new business such as successes and overcoming uncertainty, setbacks, and challenges.

Lectures are designed to be interactive and practical, and will often run as workshops - offering students the opportunity to work on group projects in real time during the class.

The module will help you to explore your own entrepreneurial abilities and will encourage this entrepreneurial behaviour in your professional career.

Please note places are limited for this module so early registration is advised. Students will be unable to join the class after Week 2.

About this Module

Learning Outcomes:

On completion of this module students will have:
1. Developed entrepreneurial skills such as ideation, opportunity identification, resilience, dealing with uncertainty and setbacks, and launching a new business;
2. Recognised entrepreneurship does not occur in isolation and actively engaged with their group and the external environment to garner partnerships, feedback, data and testing of ideas;
3. Critiqued different tools of new venture creation and identified when and how to use them in the future;
4. Synthesised literature on entrepreneurship with own personal experiences, thoughts and expectations to garner a deeper understanding of entrepreneurship and entrepreneurial behaviour in their surrounds

Indicative Module Content:

Module content will relate to the processes and activities necessary to create a new venture. These include idea generation techniques, group idea development workshops, the use of relevant business development tools, weekly requirements to research and explore ideas, and carry out final pitches of business ideas. The latter classes will incorporate more analytical, theoretical reflection of what it is to be an entrepreneur. You will be required to engage with industry to research your business idea and conduct your individual assignment. You will be assigned and provided with readings and online material as the module progresses.

Material for the class is released and discussed in the first class.

Student Effort Hours:
Student Effort Type Hours
Lectures

24

Small Group

25

Practical

25

Autonomous Student Learning

51

Total

125


Approaches to Teaching and Learning:
This is a highly interactive class and requires students to contribute their experiences and opinions on the various topics being discussed, as well as interacting with the external business environment on a weekly basis. While broadly following the new venture creation process, this module also draws upon and refers to news, events and the entrepreneurial ecosystem outside the classroom.

Requirements, Exclusions and Recommendations

Not applicable to this module.


Module Requisites and Incompatibles
Additional Information:
Students must have a natural interest and curiosity in entrepreneurship. Given the interactive nature of this module, students are expected to attend and participate in all lectures.Please note places are limited so early registration is recommended


 

Assessment Strategy
Description Timing Component Scale Must Pass Component % of Final Grade In Module Component Repeat Offered
Group Work Assignment: Pitch - Group presentation of business idea Week 9 Graded No
15
Yes
Group Work Assignment: Business idea report - Group written report of business idea Week 9 Graded Yes
40
Yes
Individual Project: Individual assessment Week 12 Graded Yes
45
Yes

Carry forward of passed components
No
 

Resit In Terminal Exam
Autumn No
Please see Student Jargon Buster for more information about remediation types and timing. 

Feedback Strategy/Strategies

• Feedback individually to students, post-assessment
• Group/class feedback, post-assessment

How will my Feedback be Delivered?

Feedback will be given post assessment for interim assessments, as well as throughout the module on an informal basis.

Name Role
Dr Orla Byrne Tutor

Timetabling information is displayed only for guidance purposes, relates to the current Academic Year only and is subject to change.
Spring Lecture Offering 1 Week(s) - 20, 21, 22, 23, 24, 25, 26, 29, 30, 31, 32, 33 Wed 14:00 - 15:50
Spring Lecture Offering 2 Week(s) - 20, 21, 22, 23, 24, 25, 26, 29, 30, 31, 32, 33 Wed 09:00 - 10:50