MIS4013S Managing Digital Business

Academic Year 2024/2025

Digital Business is rapidly evolving to become a central resource in the pursuit of business objectives and strategies. As a direct result, commercial, non-commercial, indigenous and global organisations are increasingly driven toward integrated electronic interactions throughout the value chain. This project-based module will identify and evaluate innovative Digital Business initiatives adding both sustainable value and competitive advantage to organisations.

Show/hide contentOpenClose All

Curricular information is subject to change

Learning Outcomes:


On completion of this module, students should be able to:

(i) Demonstrate in in-depth understanding of the major topics surrounding digital business.
(ii) Understand how organisations utilise digital business initiatives to gain and sustain competitive advantage.
(iii) Utilising the business model canvas, identify and analyse innovative digital project business opportunities.
(iv) Draft a digital business strategy for an organisation.

Student Effort Hours: 
Student Effort Type Hours
Specified Learning Activities

80
Autonomous Student Learning

150
Lectures

20
Total

250
Approaches to Teaching and Learning:

A blend of case studies, discussion, activities and simulation will inform the teaching and learning approach for this module.
 
Requirements, Exclusions and Recommendations

Not applicable to this module.


Module Requisites and Incompatibles
Not applicable to this module.
 
Assessment Strategy  
Description Timing Open Book Exam Component Scale Must Pass Component % of Final Grade
Assignment(Including Essay): Assignment n/a Standard conversion grade scale 40% No

20
Assignment(Including Essay): Project - Coursework (End of Trimester) n/a Standard conversion grade scale 40% No

60

Carry forward of passed components
No
 
Remediation Type Remediation Timing
Repeat Within Two Trimesters
Please see Student Jargon Buster for more information about remediation types and timing. 
Feedback Strategy/Strategies

• Group/class feedback, post-assessment

How will my Feedback be Delivered?

Not yet recorded.

Name Role
Tan Boon Hua Tutor
Ms Michele Connolly Doran Tutor
Satish Kumar Tutor