Learning Outcomes:
On completion of this module you should be able to:
• Demonstrate a succinct understanding and appropriate critique of the scholarly
literature relevant to their research topic
• State and defend the importance of an appropriate business research question
• Demonstrate an ability to conduct business research in a competent, effective and
ethically appropriate manner
• Demonstrate an ability to plan, collect and analyse data relevant to the research question
• Demonstrate an ability to present the study and its findings in writing. The final project
must include a theoretical context for the study, the importance of the research
question, the appropriateness of the methodology and data analysis, and defend the
conclusions that were drawn
Indicative Module Content:
Projest design, research design, project execution